About this event
Market research is an organized effort to gather information about target markets and customers for your products/services.
It is an important component of business strategy and a major factor in maintaining competitiveness.
The objective of the workshop is to understand your gaps and learn research methodology and tools to close the gaps in your products/services.
Who And Where Are You Now?
What is Market Research anyway?
The Not-To-Do List.
Figuring The Numbers Out.
Now That We Know The Problem.
So Let's Talk About Your Problem.
Bonus After Credit
Case Study for Practical / Group Activity
Includes hands-on activities:
To test the participant’s understanding of the topic by utilizing a Case Study as a Group Practical
A look at their own Market Research for their businesses, with an opportunity for a one-on-one session with the trainer for any FAQs and clarifications.